Join the 12th Art Initiative – Elevate the watchmaking, jewelry and goldsmithing Crafts to the Rank of Art

Support our project by signing the letter of support and take part in a worldwide artistic revolution.

We are honored to present an ambitious and unifying initiative that elevates the professions of Watchmaking, Jewelry and Goldsmithing (HBJO) and the World Jewellery Confederation (CIBJO) to the rank of Art with the creation of the “12th Art”.

12th art letter of support

Sign up and receive our letter of support to take part in this artistic revolution.

This letter of support will help :

  • Synergy and promotion: Promote our professions as the “7th Art” for cinema.
  • Global Visibility: A dedicated platform for global visibility.
  • Unity and Recognition: Unite under a common banner to promote our know-how.

Elevate HBJO-CIBJO Crafts to the Rank of Art

Synergy and value

Create a synergy that enhances the value of our professions in a way that is comparable to the “7th Art” for players in the film industry.

Worldwide visibility

A platform specially dedicated to “12th Art” for worldwide visibility.

Unity and recognition

A unique opportunity to unite under a single banner, highlighting expertise and strengthening a sense of belonging.

We’re counting on your invaluable support to make the “12th Art” a reality and a mutually beneficial initiative.

Allow me to introduce you to the 12th Art, which aims to bring together all professionals and enthusiasts for the arts in Watchmaking, Jewelry and Goldsmithing in a single class: the 12th, included on the Arts Classification list, as cinema is for the 7th class.

Supporting and disseminating this information, so as to bring this new Art into the collective consciousness, and to participate together in the international influence of these four crafts, finally united under one and the same Art, the 12th.

It would be a real pleasure to count you among the friends of “12 Art”, and invite you to read the “12th Art Manifesto” to discover the fascinating history of these four arts and crafts.

Antoine Gamboni 12th Art Manifesto

Support form

Declare your support for the “12th Art” initiative by filling in the form below and receive the official letter of support by email.

Name
Nous respectons les règlements européens sur la protection des données (RGPD) en veillant à ce que toutes les données personnelles soient collectées, stockées et traitées conformément aux exigences légales.